2015-08-13 08.13.47 pm

Is Sony A7RII the Most Overrated and Overpriced Camera in 2015? No. Here’s why.

What does Fox News, the National Enquirer, and the Daily Mail have in common? They are all financially successful media outlets. They are popular to a specific segment of the population. And despite their monetary successes, they are all a sort of laughing stock of their respective industries. You can sell an apple a hundred different ways, and some of those ways will leave a bad taste in your mouth.

So when I came across CanonWatch.com’s article published today called, Off brand: is the Sony A7rII the most over-hyped, over-priced camera of the year?three things immediately occurred to me:

  1. Why is CanonWatch.com covering a Sony camera?
  2. How come that article has way more comments than any of their Canon-related articles?
  3. The Sony A7RII must be making ripples within the industry. There is a disturbance in the force. And they can feel it.

So I took their click-bait and went in to read what they had to say. But like tabloid photos of the Kardashians or a news segment legitimizing anti-vaxxers, their anonymous article took a dump on our minds. The great George Carlin once said “Never argue with an idiot. They will only bring you down to their level and beat you with experience.” Well, we’re going to do it anyways.

Argument 1: Overheating Shooting 4K Video?

CanonWatch cited to this review of the Sony A7RII.  In that article, the reviewer made one mention that the Sony A7RII had a tendency to overheat and safely shutdown when recording 4K video for extended periods. Ironically, the same reviewer followed that observation by saying:

“The last time this happened to me was when using a Canon 5D mkII…”

In fact, if you google “overheating while taking video,” you’ll hit a host of complaints for the Canon 5D Mark III, Mark II, and 7D. This has been a common issue with video recording DSLRs since 2008 and 4K video on the Sony A7RII can only be more heat intensive because of the higher quality video. Not really out of the ordinary. Let’s not blow this out of proportion.

Argument 2: Sony A7RII is Not a Pro Camera

This one’s a doozy. Whoever wrote the article made a blanket statement by saying:

“The Sony a7RII is not a pro camera…Sony really wants to step into the domain of the pros, Sony wants to be taken seriously, their message is ‘we are not selling gadgets but tools that professional photographers will love’. Well, I do not agree.”

Well if you say so rumor-writing blogger. We’re not even sure you are a photographer because we don’t see any of your photographs. But assuming that you are, here are eight professional photographers who believes in the Sony system, present company included.

It comes down to how you define “pro.” Will Superbowl or wildlife photographers ditch their 400mm f/2.8 lenses for a lighter system? No. Different tools for different folks. But will Trey Ratcliff, Brian Smith, and Will Chao shoot travel, celebrities, and weddings with Sony A7’s? They sure did.

Argument 3: 14-bit Compression is Superior

When websites seriously cite Ming Thein or Ken Rockwell, red flags start rising. According to CanonWatch and Ming Thein, the Sony A7RII not having 14bit RAW compression is a problem, at least problematic enough to write about.

Have you ever looked at your images and thought “Boy, I wish these images have 2 extra bits of compression?” No? Neither have we.

Here’s why. Short answer is, 11-bit, 12-bit, or 14-bit compression in your modern day RAW shooting camera doesn’t matter when the end product is essentially no different. You know what it is? Smart marketing to dupe consumers. Here, see for yourself. Please stop finicking about stuff that doesn’t matter. Learn how to paint instead of nitpicking about the brush.


You know a product is revolutionary when it upsets some people. Remember when cell phones started going online and taking photos but the old and eventually-irrelevant just wanted to make phone calls? Remember when cameras started going digital and the Kodak & Polaroid swore their allegiance to the dead format?

We are calling you out CanonWatch.com. :) Don’t be scared. Don’t be afraid. Change isn’t so bad. Mirrorless cameras aren’t so scary. You’ll be hanging one around your neck in a few years anyways. 😉

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